LI-NING

CSR REPORT

Course

Visual System 2

Categories

Brand CSR Report, CSR Logo,

Application Merchandise

Year

Spring 2021

Description

Li-Ning is the Chinese leader in athletic apparel and footwear, having founded the company in 1990. The brand is focused on inspiring creativity and confidence in all shoppers. They inspire their communities and make shoppers welcome in the Li-Ning family. The brand offers the most forward-thinking products, experiences and services, while using cutting-edge technology and materials.

Goals

The project was to design a 2021 CSR report for the Li-Ning brand and a corresponding website design. The brochure promotes sustainable environmental protection, throwing out goals for zero-waste and zero pollution living, water conservation, innovative materials and processes, energy conservation. Their reports are customer-oriented and strive for sustainable action.

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