
Description
This is a Retail Store created by the group. the audience of this retail store is targeted at people aged 25-65 who love plants. Our proposition is you do not have to be lucky to have a lasting relationship with plants. Green Thumb is all about connection between human and plants.
Goals
This is a major seller of plant growing tools, as well as goods to meet the needs of plant growth. For example Plant Snips, Pruning Scissors, Hand Trowel, Watering Can, Cow Manure, Indoor Trellis, etc. We wanted to bring some interesting design ideas into the packaging design and complete the brand packaging design series.
ABU GARCIA
Course
Packaging Design 3
Categories
Packaging Design
Year
Fall 2019
Description
Abu Garcia is a fishing reel and fishing equipment company founded in Sweden, which was established in 1921. The company’s impact on the sport fishing community is unparalleled. The company firmly maintains its position as an industry leader by providing the highest quality, most innovative products to anglers.
Goals
Through clear packaging panel, develop a new sub-brand image and packaging system for fishing line products. By changing the packaging visually and combining with the definition of the fishing reel itself, the packaging will regain new brand attributes, so that the brand will become unique.










